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What are people saying?

"Rob and I want to thank you for making our coast-to-coast relocation as painless and efficient as possible." -Shelley

"Thank you for your extraordinary patience and very able assistance. You really did 'go the extra mile.'" -Kathaleen O.

"Your service to us was above and beyond what we could have expected." -Don and Bobbie Presten

"You were exceptional in every way." -Kelli Radicin

"It was clear you wanted us to love our new home and weren't just trying to make a sale." -Chris and Valori Johnson

Salvador Del Cid, Broker
REMAX Equity Group
237 NE Broadway, Suite 100
Portland, OR 97232
Cell: 503-381-6750
Office: 503-287-8989

Selling a Portland Home?

Selling your Portland home is a big deal. You want the most money possible with the least amount of headache. Sound like business? It is. Sellers need to keep the following in mind:

  • What’s my home worth? Request a market analysis. This one is a no-brainer, but how can you sell a property without knowing the value? Contact a real estate agent and have him or her see your home firsthand. Sure, you can find plenty of online websites to show you what neighborhood homes have sold for, but these tools are often inaccurate. They don’t take into account the condition of a person’s home, upgrades, amenities, seller concessions, etc. By having a Portland area Realtor look at your house or condo in person, you increase the odds of an accurate market analysis.
  • Curb Appeal Rules. Homebuyers judge your property as soon as they pull up- and that’s if they stop!
  • Make sure the yard is clean and any loose debris is picked up. Examine any areas that could use a painting. Would you be excited about pulling up to the home? If not, it’s time to do some work.
  • Clean, clean, clean. You have to be ready to sell your home. The right buyer might visit your home the first day it’s on the market or the 21st day. Your home might be wonderful, but if it’s not clean when the right buyer visits, you might lose them.
  • The price is right. Some sellers price their homes above what the market dictates. The theory is to lower the price if they can’t sell high. However, this doesn’t work! Buyers comparison shop. And whether it’s a computer, a car, a trip, or a home, buyers will not pay above market. In the long run, homeowners will sell their home at market price, but will lose time in doing so. Please contact me if you want a free market analysis.
  • Learn the market. Read newspaper articles that deal with the real estate market. Is it a buyer’s market or a seller’s market? Pay attention to sales in your neighborhood. And read my Portland real estate blog. It’s frequently updated with insight geared to help you.
  • Marketing Matters. If you want the most money possible, you need to expose your property to the most buyers possible. You may have the nicest home in the neighborhood, but if no one knows about it, you won’t garner top dollar. Remember, having your home listed in the MLS is nice, but the RMLS system Portland Realtors belong to is not a marketing tool. It’s a database of listings. Your goal should be to have multiple offers and that comes with exposure. Marketing Matters. Ask me how I would manage the sale of your home. Ask me for references of satisfied homeowners. I’d be happy to share them with you!

Seller's KitSeller's Kit

Seller's Kit - (Spanish)Seller's Kit (Spanish)

Feel free to print and use the 25-page kit I provide to home sellers throughout Portland metro. The home selling process is explained. Tips are also provided in terms of prepping your home for sale, as well as what to do for home showings. My kit also showcases the power of marketing, marketing tools, and the latest technology used to make your home stand out above the thousands of other homes for sale in Portland.

Home Selling Videos

This video was produced by NBC’s Today Show. While not specific to Portland, it specifically shows how improve your home’s appearance for less than $100. Anyone can use the tips provided here in any market. It’s timeless.

This video was produced by NBC’s Today Show. While not specific to Portland, it specifically shows how improve your home’s appearance for less than $500. Anyone can use the tips provided here in any market. It’s timeless.

This video was produced by NBC’s Today Show. While not specific to Portland, it specifically shows how improve your home’s appearance for less than $5000. Anyone can use the tips provided here in any market. It’s timeless.